Services to Leaders
What we do for our Clients

Authentix Coaches help leaders of organizations, including family enterprises and non-profits, set and
achieve their performance goals through application of principles that encourage an increase in the
authenticity of communications.  Authenticity is a key to the efficiency of communications in the service of
problem-solving, team-work, negotiating, and mediational communications.  So also is empathy.  Indeed,
proficiency in living these values simultaneously is perhaps the most fundamental factor in the success of
virtually all programs of individual, team, or corporate productivity.

Most people find combining personal authenticity and empathy at the same time to be very hard.  But, since
an essence of leadership is successful combination of authenticity and empathy, every organization must look
to its means of realizing the potential for proficiency in empathic authenticity in all its people.  And, of course,
nowhere is this more crucial than at the top.  Rational Emoto-Linguistics is a set of principles and technical
supports for strengthening one's own capacity for empathic authenticity and for helping others do the same.

As time passes, a culture that assured performance success in the past falls out of date.  And, because the
culture of an organization is primarily the responsibility of its top leaders, it is there that the best examples of
combining authenticity and empathy must be set.  A CEO and his direct reports are wise, therefore, to find
every visible and meaningful opportunity for doing so.  Early in 2009, a good case can be made for senior
leaders in Canada to single out the issue of workaholism:
Authentix Coaches Leadership Services

We each have within us what we need to get what we truly want from without.

But this knowledge is esoteric, and consequently both doubted and easily forgotten.  Moreover, some of our
associates have never either learned or appreciated its truth.  Yet, when we call it to mind, and uncover with
focused inquiry the implications, and also the limitations, of this ancient insight into our current and expected
futures, we find our balance.  
Authentix Coaches are leaders in helping organizations to keep this insight
in mind. The techniques by which we work with client people to do this are known as Rational Emoto-
Linguistics (
REL).  Authentics Coaches' REL processes include an integrated series of verbal formats proven
to help people make rational connections between personal, professional, and corporate values and their own
emotive goals.  They are derived from the powerful "I have X emotion now" (IHXEN), discovered by our
founder,
Angus Cunningham.

Balance, whether within or without, is not easy to discern.  When do I have
equanimity, when ignorance?  
When do you?  When are we in the grip of a devitalizing "ism"?  The answers are rarely clear in a hurry,
although in haste, we may find ourselves ("
Blink!"-like) claiming it to be obvious.  Yet isn’t that why we are
entrepreneurs and leaders – bearers of unavoidable risk in solving meaningful problems, capturers of
worthwhile opportunities of value to many, not excluding ourselves?  

The imbalances without that
Authentix Coaches most often sense are those between corporate and
individual well-being.  Much of the thinking we do and the action we take on behalf of our enterprise clients
is directed to finding and maintaining balance between these two intermittently contending interests.  Such
contentions have, in recent decades, grown more vociferous and determined, and not infrequently for
painfully valid causes -- for workaholism and corporate instability are in this era everywhere rampant.  Yet a
balance found between "leaders" and "workers" or between your company and your customers and clients
will falter if it is not part of a larger balance with society and nature created for the enterprise by its leaders
and sponsors listening both to employees and society at large.  We will want to hone the skills of increasingly
conscious
judgment to fine-tune this delicate balance.

What imbalances do you sense might be silently threatening your company?

Authentix Coaches offer expertise in the following Leadership Services:

  • VMVC -- Vision-Mission-Values Coherence
  • SPSP --   Strategic Positioning, Structure, & Process
  • LCDC --  Leadership Capacity Development & Coaching

Explore some of the insights we have gained from our experiences in many fields of large and small
enterprise.   Click on a button in the navigation bar below:
Authentix Coaches
div. SRL Systemtree Resources Ltd (est. 1980)
We can identify one level in the chain of causes of workaholism from examining the chart above.   When new
technology is introduced, 53% of people – according to a 2006 poll of working Canadians – spend more hours
at work, and 57% spend fewer hours at home.  This suggests we are now in danger of using technology in the
service of “the god of competitiveness” rather than in the service of people’s well-being.   Logical as the
worship of the “Loch Ness monster god of competitiveness” may be to the functioning of what is often called
our “economic system”, such worship is surely collective insanity -- as books such as clinical psychologist
Bryan Robinson's classic "
Chained to the Desk" make very clear.  We would be wiser aiming to reverse these
priorities.  And we can, for being competitive is a means to an end, rather than an end that any sane person
will value for itself.  Rational Emoto-Linguistics is a practical approach to eliminating just such intractable
irrationalities.
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